Greenlane Holdings' BERA treasury ended the second quarter valued at $16.4 million, down from a $70.2 million cost basis, after the token fell 75.9% year to date.
The former cannabis accessories distributor disclosed the markdown in its quarterly 10-Q filing, which showed a $19.1 million non-cash fair value loss on digital assets during the period. The company, which trades on Nasdaq under GNLN, pivoted to a digital asset treasury strategy centered on BERA, the native token of the Berachain layer-1 network, in October 2025 after a $110.7 million private placement.
Greenlane reported a net loss of $24.8 million for the quarter ended June 30, versus $3.2 million a year earlier, with the fair value charge accounting for roughly 77 percent of the total. The company held 81.3 million BERA and BERA-equivalent tokens, up from 77.7 million at the end of March, even as their value dropped. Staking and yield revenue reached $309,000, while legacy wholesale revenue fell 90 percent to $82,000. Operating expenses dropped 37 percent sequentially to $3.6 million.
With cash down to $6.1 million from $32.5 million at year-end, the company's ability to keep accumulating BERA now hinges on capital markets access, while a pending Nasdaq rule change could threaten its listing. BERA traded near $0.146 as of Aug. 17, according to CoinGecko, after briefly topping $1.20 earlier this year.
The MicroStrategy playbook, with different odds
Greenlane's strategy borrows from the corporate treasury model pioneered by Michael Saylor's Strategy, converting equity capital into a single digital asset so shareholders gain token exposure through a public vehicle. The difference is concentration: Greenlane bet its balance sheet on one altcoin on a network that launched its mainnet only in February 2025.
The gap between the $70.2 million cost basis and the $16.4 million current valuation represents roughly $54 million in paper losses. Under fair value accounting rules, the decline flows through the income statement each quarter even though the company has not sold a token. For the first half of 2026, Greenlane recorded a $32.0 million fair value loss and a total net loss of $43.2 million.
What to watch
Greenlane points to BERA-per-share growth as a sign of progress, with each Class A share representing roughly 117 BERA tokens by the end of Q2. But the company's $6.1 million in cash raises questions about runway, and any further purchases would likely require additional capital raises.
The Berachain Foundation activated PoL Next, an upgrade consolidating protocol rewards into a single yield-bearing asset, sWBERA, which could lift yields for holders over time. Separately, an SEC staff approval of a Nasdaq rule establishing a $5.0 million minimum market value for continued listing was stayed pending Commission review; absent the stay, Greenlane's market value would fall below the threshold.
The outcome puts the entire BeraStrategy thesis on trial. For a company that raised $110 million nine months ago, burning through that much value this quickly shows how mark-to-market volatility on a single altcoin can overwhelm operational discipline, a cautionary case for other firms weighing crypto treasury allocations.
This article is for informational purposes only and does not constitute investment advice.