Grocery Outlet Holding Corp. engages in the operation of retail stores in the United States. The company is headquartered in Emeryville, California and currently employs 1,692 full-time employees. The company went IPO on 2019-06-20. The company has stores in California, Washington, Oregon, Pennsylvania, Tennessee, Idaho, Maryland, Nevada, North Carolina, New Jersey, Georgia, Ohio, Alabama, Delaware, Kentucky, and Virginia. Its product offering includes staples, across grocery, produce, refrigerated and frozen foods, beer and wine, fresh meat and seafood, general merchandise and health and beauty care. The company distributes inventory through nine primary distribution centers, four of which it operates and five of which are operated by third parties. The company has an in-house transportation fleet, as well as transportation partner relationships. The company also owns United Grocery Outlet, a closeout grocery retailer with over 40 stores. The company is focused on centralized marketing efforts primarily on digital ads, emailed WOW! Alerts, social media and radio commercials, and in-store and outdoor signage.