SpringBig Holdings, Inc. engages in the provision of marketing software to the cannabis industry. The company is headquartered in Boca Raton, Florida and currently employs 67 full-time employees. The company went IPO on 2021-02-12. The firm's platform connects consumers with retailers and brands, primarily through short message service (SMS) marketing, as well as emails, a customer feedback system, and loyalty programs, to support retailers’ and brands’ customer engagement and retention. Its data solutions are purpose-built for the cannabis industry. The company offers marketing automation solutions that provide consistency in customer communication, thereby driving customer retention and retail foot traffic. In addition, the Company's reporting and analytics offerings deliver insights that clients utilize to understand their customer base, purchasing habits and trends. The firm serves approximately 900 brand and retailer clients across approximately 2,300 distinct retail locations in North America.
