Warpaint London Plc engages in selling branded cosmetics under the brand names W7 and Technic. The company is headquartered in Iver, Buckinghamshire and currently employs 146 full-time employees. The company went IPO on 2016-11-30. The firm operates through two segments: Branded and Close-out. The Branded segment relates to the sale of own branded products. The Close-out segment relates to the purchase of third-party stock which is then repackaged for sale. The W7 brand is sold in the United Kingdom primarily to retailers and internationally to local distributors or retail chains. The Technic brand is sold in the United Kingdom and continental Europe with a significant focus on the gifting market, principally for high street retailers and supermarkets. In addition, the Company supplies own brand white label cosmetics produced for several high street retailers. The company also sells cosmetics under its other brand names of Man'stuff, Body Collection and Chit Chat, each targeting a different demographic. Aimed at pre-teens, Chit Chat offers a range of cosmetics, accessories and toiletries.