Key Takeaways:
- TD Cowen starts coverage on Strive (ASST) with a "Buy" rating.
- The firm sets a $26 price target on the asset manager's stock.
- Strive is noted for its "anti-ESG" investment approach, making waves on Wall Street.
Key Takeaways:

Strive Asset Management (NASDAQ: ASST) received a vote of confidence from Wall Street on Friday after TD Cowen initiated coverage with a "Buy" rating and a $26 price target.
The initiation from the investment bank signals a bullish outlook for the asset manager, which has gained attention for its investment philosophy that pushes back against environmental, social, and governance (ESG) criteria.
TD Cowen's new rating and price target are detailed below:
The positive initiation from a well-regarded firm like TD Cowen could boost investor confidence and attract new capital to the stock. The "Buy" rating suggests a potential for outperformance in the near to medium term.
Strive has carved out a niche in the competitive asset management industry by offering strategies that explicitly deprioritize ESG factors, instead focusing solely on maximizing shareholder value. This "post-ESG" or "anti-ESG" stance has resonated with a segment of investors, allowing the firm to gather assets and build a distinct brand.
The new coverage suggests that analysts see a viable business model in Strive's approach. Investors will now watch for the market's reaction to the new rating and look toward the company's next earnings report for further validation of its growth trajectory.
This article is for informational purposes only and does not constitute investment advice.