UBS trimmed its 12-month price target for Shopify Inc. (SHOP) to $130, down from $145, signaling recalibrated expectations for the e-commerce giant's growth trajectory.
The revision from the Swiss bank reflects a more cautious outlook, though the new target still suggests significant upside from current levels.
The downgrade comes after a difficult start to the year for Shopify, with its stock down more than 33% year-to-date. Investors have been weighing the company's strong first-quarter revenue growth of 34% against a softer forecast for the second quarter, which management projected would slow to a "high-twenties percentage rate."
While Shopify continues to post impressive top-line figures, including $100.7 billion in first-quarter gross merchandise volume, the valuation remains a key concern for analysts. At over 100 times trailing earnings, the stock is priced for a level of growth that its own guidance suggests may be moderating.
The price target reduction aligns with broader market concerns that have pushed the stock more than 40% below its all-time high. Despite the cut, the $130 target indicates the bank still sees value at current levels, balancing the company's market leadership against a high valuation and decelerating growth. Investors will look to the company's next earnings report on August 4, 2026, for signs of sustained momentum or further slowing.
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