Bakkt Holdings, Inc. engages in the intersection of cryptoassets, loyalty and rewards, and payments. The company is headquartered in Alpharetta, Georgia and currently employs 559 full-time employees. The company went IPO on 2020-09-23. Through Software as a Service (SaaS) and Application Programming Interface (API) solutions that provide crypto trading capabilities and loyalty solutions for its clients and customers. The firm operates primarily through the Bakkt Crypto Solutions, LLC (Bakkt Crypto), BakktX ECN, LLC (BakktX), and Bakkt’s Loyalty Solutions. Through the Bakkt Crypto’s platform, customers can purchase approved crypto assets, store crypto assets in custodial wallets, liquidate their holdings, and transfer supported crypto assets between a custodial wallet maintained by Bakkt Crypto and external wallets in certain jurisdictions, if enabled by the client. BakktX order matching technology is being utilized by Bakkt’s in-house, retail-facing principal brokerage, Bakkt Crypto, to offer US clients and their customers.