Metcash Ltd. engages in wholesaling, distributing, supplying, and supporting independent retailers and several other businesses networks. The company is headquartered in North Sydney, New South Wales and currently employs 11,500 full-time employees. The company went IPO on 2005-04-08. The firm provides merchandising, operational and marketing support across its food, liquor and hardware pillars. Its segments include Food, Liquor, and Hardware. The Food segment distributes a range of products and services to independent supermarkets, convenience retail outlets and food service customers. The Hardware segment distributes hardware products to independent retail outlets and the operation of Company-owned and joint venture retail stores. The Liquor segment distributes liquor products to independent retail outlets and hotels. The company provides various brands including Cellarbrations, The Bottle-O, Porters Liquor and IGA Liquor. Its hardware brands include Mitre 10, Home Hardware, Total Tools and Hardings Hardware. The firm provides service to Independent Retailers in various corners of Australia, including Cape York and Cooktown in the Northeast, Dampier and Broome in the Northwest.