Watches of Switzerland Group Plc, operates as a holding company, which engages in the retail of jewellery and watches. The company is headquartered in Leicester, Leicestershire and currently employs 2,907 full-time employees. The company went IPO on 2019-05-30. The firm operates in the United Kingdom and the United States comprising seven brands, such as Watches of Switzerland (the United Kingdom and the United States), Mappin & Webb (the United Kingdom), Goldsmiths (the United Kingdom ), Mayors (the United States), Betteridge (the United States), Hodinkee and Analog:Shift (the United States) with a complementary jewelry offering. The firm also owns the exclusive distribution rights for Roberto Coin in the United States, Canada, Central America and the Caribbean. The firm has approximately 221 showrooms across the United Kingdom, the United States and Europe, including 96 dedicated mono-brand boutiques in partnership with Rolex, OMEGA, TAG Heuer, Breitling, TUDOR, Audemars Piguet, Grand Seiko, BVLGARI and FOPE and has a presence in Heathrow Airport with representation in Terminals two, three, four and five as well as seven retail Websites.